http://www.thewisdomjournal.com/Blog/beware-of-the-left-digit/ Wise Choices. Improved Finances. A Better Life. Sun, 05 Feb 2012 12:01:40 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.thewisdomjournal.com/Blog/beware-of-the-left-digit/comment-page-1/#comment-10012 Revanche Thu, 04 Jun 2009 19:16:50 +0000 http://www.thewisdomjournal.com/Blog/?p=705#comment-10012 I don't just round up, I actually add the approximate sale tax and THEN round up. I'd much prefer to see a total bill several cents below my estimates when checking out. I don’t just round up, I actually add the approximate sale tax and THEN round up. I’d much prefer to see a total bill several cents below my estimates when checking out.

]]> http://www.thewisdomjournal.com/Blog/beware-of-the-left-digit/comment-page-1/#comment-9930 Happy Memorial Day & roundup | Sense to Save Fri, 22 May 2009 17:19:15 +0000 http://www.thewisdomjournal.com/Blog/?p=705#comment-9930 [...] Beware of the left digit — Would you be more inclined to pay $1.99 vs. $4.00 for similar items, or $2 vs. $3.99 ? Are you sure? [...] [...] Beware of the left digit — Would you be more inclined to pay $1.99 vs. $4.00 for similar items, or $2 vs. $3.99 ? Are you sure? [...]

]]> http://www.thewisdomjournal.com/Blog/beware-of-the-left-digit/comment-page-1/#comment-9912 LP Wed, 20 May 2009 14:40:31 +0000 http://www.thewisdomjournal.com/Blog/?p=705#comment-9912 Hummm.... interesting. Thanks.... I thought about this concerning "mark-downs". Usually the price is on a red sticker or a red marker and the price is $2.00, $3.00, $7.00, ect... I always wondered why they didn't just do 1 cent lower and sell it quicker. Some of the best shoes I ever bought were $7.00 and they were marked down all the way from "retail @ $69.99". Quite a mark down! Hummm…. interesting. Thanks…. I thought about this concerning “mark-downs”. Usually the price is on a red sticker or a red marker and the price is $2.00, $3.00, $7.00, ect… I always wondered why they didn’t just do 1 cent lower and sell it quicker. Some of the best shoes I ever bought were $7.00 and they were marked down all the way from “retail @ $69.99″. Quite a mark down!

]]> http://www.thewisdomjournal.com/Blog/beware-of-the-left-digit/comment-page-1/#comment-9911 Positively Present Wed, 20 May 2009 13:54:18 +0000 http://www.thewisdomjournal.com/Blog/?p=705#comment-9911 Retailers are quite sneaky aren't they!! I've thought about this before, but I think you made some great great points in this post. Thanks! Retailers are quite sneaky aren’t they!! I’ve thought about this before, but I think you made some great great points in this post. Thanks!

]]> http://www.thewisdomjournal.com/Blog/beware-of-the-left-digit/comment-page-1/#comment-9908 Money Beagle Wed, 20 May 2009 11:30:10 +0000 http://www.thewisdomjournal.com/Blog/?p=705#comment-9908 Another example of this is every time we fill up. If you pay $2.199 per gallon, what do you say you paid? $2.19. Nobody says they paid $2.20 which is much closer to the truth. Retailers know how to condition us, don't they? Another example of this is every time we fill up. If you pay $2.199 per gallon, what do you say you paid? $2.19. Nobody says they paid $2.20 which is much closer to the truth. Retailers know how to condition us, don’t they?

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